You’ve already got your cleanser, toner, moisturizer and sunscreen, do you really need to use a serum too? The answer is yes- if you want to go the extra mile in your daily skincare routine and get the best results. Serums deliver considerable benefits and if you aren’t already using one, this article will help you to understand why you should seriously consider incorporating one into your routine.

Why You Should Use a Serum

If you are using high quality skincare products, you should already be delivering a good array of antioxidants to your skin. However, even if you are using great products, a serum can boost your skincare regime by delivering a higher concentration of active ingredients. Rather than focusing on replenishing the moisture content of the skin, serums penetrate deeper to deliver active ingredients to the skin.

Serums work better the longer you use them

While a good serum will deliver instant results, such as soothing redness and irritation and brightening the complexion, the real benefits will display themselves over time. Committing to a serum and continuing to use it over the long term will allow you to see a real change in the quality of your skin, including assisting relieve the effects of skin damage and tightening and firming the face. To get the most out of your serum, it is a good idea to choose a high quality product which uses natural ingredients with a proven ability to drastically improve the skin, such as Vitamin C.

You’re never too young to start

While many people don’t start thinking about anti-ageing ingredients until lines begin to appear, prevention is much better than a cure. Starting to use a powerful anti-ageing serum before skin damage occurs will ensure you complexion remains as firm and healthy as possible as you age. If you use an all-natural serum, your skin will never become desensitised or oversensitive to the ingredients, meaning they will continue to be equally effective for your entire lifetime. This means that the sooner you start using a serum, the better your results will be in the long run.

Choosing the Right Serum

Instead of choosing a serum based on price or brand name, the best strategy for ensuring you get a good quality product is to look at the ingredients. Keep an eye out for the following ingredients:


Antioxidants such as Vitamin C and pomegranate extract protect the skin against the free radical damage which is responsible for many of the signs of ageing.


Anti-inflammatory ingredients such as Aloe Vera help to minimise redness and prevent inflammatory damage to cells.

Our Serums

At JIV.ELAN, we put a lot of effort into creating a serums which deliver real results for our customers, using high quality natural plant actives, made fresh in small batches and delivered to your door. These are just some of the fantastic serums we have available.

Luminous Vitamin C Serum – $89

This powerful natural serum improves the brightness, tone and texture of your skin, using a combination of ingredients naturally rich in Vitamin C.

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Antioxidant Boost Face Serum – $109

This serum uses a potent combination of deeply hydrating base ingredients, vitamins, antioxidants, peptides and botanical actives.

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Renew Intensive Eye Serum – $79

This intensive eye repair treatment uses vitamins, antioxidants, peptides and botanical actives to smooth fine lines and firms the area around the eyes.

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